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Product· 6 min read

Multi-pet households are the highest-CSAT flow we built.

Two cats and a dog, one family, one invoice, one SMS thread. Why the obvious thing was hard, and what the data looks like 90 days in.

The Vetch DVM team
DVM-in-residence

I have practiced in households with two cats and a dog. They check in together, check out together, and pay one invoice. Most PMS treat this as three separate appointments and three separate transactions, and you can feel the front desk apologizing every time.

The obvious thing

A household is the unit, not a pet. Most owners interact with us at household scope. The chart is a per-pet thing; the relationship is a per-household thing. Conflating them was the original sin.

Why it was hard

We rewrote the data model so each pet keeps its own chart, but the household is a first-class entity that can be addressed in scheduling, comms, and billing. It sounds simple as a sentence; it took two months to ship.

What surprised us

Vet techs picked up on the change faster than the doctors. The check-in screen now shows all three pets stacked, with vitals captured against each, and the tech can move between them without context-switching. The doctors caught up after a week.

The bundle invoice

When we ship the multi-pet bundle estimate, owners tend to open the SMS and approve it noticeably faster than the single-pet equivalent. The household frame is doing real work.

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